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AI Wont Replace Marketers, But It Will Help Them Succeed
Latest   Machine Learning

AI Wont Replace Marketers, But It Will Help Them Succeed

Last Updated on April 1, 2023 by Editorial Team

Author(s): Frederik Bussler

 

Originally published on Towards AI.

GPT-4 isn’t taking your job.


Photo by Christina @ wocintechchat.com on Unsplash

The progress of artificial intelligence follows a J-curve, as the technology saw decades of research and development before finally reaching the mainstream. The last few years have seen AI move up the latter half of this curve, as AI-driven solutions have become an integral part of the marketing industry.

OpenAI’s GPT-3 was the first language model that captivated the global marketing industry, and its more recent ChatGPT and GPT-4 have again redefined the way marketers use AI to create content. Beyond written content, AI is also fast becoming a mainstay feature of the design and… Read the full blog for free on Medium.

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